Here’s how a UFC champion used viral marketing to promote his upcoming fight.
UFC 2 98 is this weekend against the great Alexander Volcanovsky fighting against Ilia Tuporia.
And there’s a lot of debate if the champion Vulkanovsky is just too old to defend his belt.
So what did Vulkanovsky do to respond this? He leaned into the stereotype in the most hilarious way to overly promote his fight and it’s going viral everywhere.
Self deprecating humor can work incredibly well in your marketing.
Try it out in your marketing efforts.
But the real question is who do you think is gonna win this weekend?
